Pioneering Guest Checkout at Zappos to Improve Conversion and Customer Flexibility
Reduced checkout friction at Zappos by streamlining the guest flow, resulting in lower cart abandonment and higher conversion at key mobile touchpoints.
Designing an AI-Powered Shoe Finder to Enhance Buyer Confidence
Designed an AI-powered shoe recommendation tool that matched users with the right running gear, increasing search engagement and boosting first-time buyer satisfaction.
Building a Scalable Handoff System to Improve Delivery Accuracy
Built a scalable handoff system in Figma that reduced developer implementation errors, accelerated design QA, and improved cross-functional velocity and trust.
